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outlet diligence · verified 2026-05-08

Not Boring

https://www.notboring.co

Mixed editorial + sponsored

Tech investors, futurists, startup operators, builders interested in deep-tech / future industries

Pay-for-play call

Packy McCormick writes editorial Not Boring; he also runs Not Boring Capital, which leads to coverage of portfolio companies. Sponsored newsletter slots are sold; deep-dive essays are editorial.

Pitching protocol

For sponsorship: standard sponsorship desk. For deep-dive coverage: not pitchable; Packy writes about companies he is interested in or investing in.

Response latency

sponsorship ~3-7 days; editorial coverage is not pitchable

Contributor program

No open contributor program — No open contributor program; single-author publication with occasional guest pieces

Recent coverage

Deep-tech, future-of-work, AI/crypto/space, novel business models, founder profiles

Best for

Frontier-tech startups; novel business models; companies in AI / climate / space / biotech with substance

Worst for

Standard SaaS; service businesses; companies in commodity categories

Sponsored content markings

  • Sponsored

Source-request platforms

  • none

FAQ

  • Is Not Boring pay-for-play?

    Packy McCormick writes editorial Not Boring; he also runs Not Boring Capital, which leads to coverage of portfolio companies. Sponsored newsletter slots are sold; deep-dive essays are editorial. The current classification is "mixed" as of 2026-05-08.

  • How do you actually pitch Not Boring?

    For sponsorship: standard sponsorship desk. For deep-dive coverage: not pitchable; Packy writes about companies he is interested in or investing in.

  • Does Not Boring accept contributor posts?

    No open contributor program. No open contributor program; single-author publication with occasional guest pieces

  • What kinds of brands does Not Boring cover well?

    Best for: Frontier-tech startups; novel business models; companies in AI / climate / space / biotech with substance. Worst for: Standard SaaS; service businesses; companies in commodity categories.

  • Which source-request platforms carry Not Boring's queries?

    Not Boring appears on: none.

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PRAPI runs this kind of diligence automatically on every pitch — pay-for-play flags, pitch-protocol fit, source-request matching across 8 live feeds. Each outlet check is one of the things that happens before a draft lands in your inbox.