PRAPI vs JustReachOut.
JustReachOut: Outreach contact database with email sequences.
Operators looking for a JustReachOut alternative usually want a more modern source aggregation layer, voice-fidelity controls, or multi-brand pricing.
PRAPI focuses on inbound source requests (the journalist asked for a source) instead of cold outreach databases, with brief.md-driven voice fidelity baked in at the draft layer.
Side-by-side
| Dimension | JustReachOut | PRAPI |
|---|---|---|
| Outreach model | Cold outreach to a journalist database | Inbound source-request matching across 8 live feeds |
| Multi-brand | Per-user pricing | Up to 10 brands on one bill |
| Voice fidelity | Manual templating | brief.md-validated drafts every send |
| Open spec | Closed contact database | brief.md is an open portable spec your data lives on |
| Sending | Sequence sender | You send from your own inbox |
Operators doing high-volume cold outreach to journalists they have not interacted with.
Operators who want to respond to journalists actively asking for sources, with multi-brand routing and voice-validated drafts.
FAQ
Is PRAPI a JustReachOut alternative?
For inbound source requests, yes — PRAPI matches against eight live source feeds and drafts voice-validated responses for you to send. PRAPI does not maintain a journalist contact database for cold outreach; the multi-brand cold outreach surface is the Outbound module, separate from PR-Pitch.
Does PRAPI do cold outreach to journalists?
PR-Pitch is inbound only — it works on requests journalists have already posted. The Outbound module handles cold email and LinkedIn paste-and-validate for sales outreach with per-brand sequences, capped at 50 sends per brand per day.
How is PRAPI different from JustReachOut on pricing?
PRAPI is per portfolio, not per user or per brand. $49/mo for one brand, $149/mo for up to 5, $249/mo for up to 10. All features included at every tier.
Try PRAPI for 14 days.
Every plan starts with a 14-day trial — Solo ($49/mo, 1 brand), Operator ($149/mo, up to 5 brands), or Intel ($249/mo, up to 10 brands). No card up front.