PRAPI vs HARO.
HARO: Help a Reporter Out — the original journalist-source email list, sunsetted by Cision and migrated to Connectively.
Operators searching for a HARO alternative are usually looking for a replacement after Cision sunsetted HARO and migrated subscribers to Connectively.
PRAPI keeps the HARO email-forward workflow alive: forward source-request emails in, get voice-validated drafts back. Eight feeds aggregate into one inbox so you are not dependent on a single sunsetting platform.
Side-by-side
| Dimension | HARO | PRAPI |
|---|---|---|
| Status | Sunsetted; migrated to Connectively (Cision) | Live; HARO email-forward is one of 8 feeds |
| Workflow | Email digest 3x/day → manual pitch | Forward emails in → voice-validated draft back |
| Source breadth | HARO list only | 8 live: HARO, Featured, Help a B2B Writer, PressRanger, SourceBottle, Substack, X, LinkedIn |
| Multi-brand | Single subscriber model | Up to 10 brands on one bill |
| Voice fidelity | Manual | brief.md-validated every draft |
HARO is no longer accepting new signups — Cision migrated the service to Connectively in 2024.
Former HARO subscribers who want the original email-forward simplicity plus seven additional source feeds and multi-brand routing.
FAQ
What happened to HARO?
Cision sunsetted HARO and migrated subscribers to Connectively in 2024. The original email-forward workflow at helpareporter.com no longer runs.
Is PRAPI a HARO replacement?
PRAPI keeps the original HARO email-forward pattern: forward source-request emails to PRAPI, get a voice-validated pitch back in your own inbox. PRAPI also covers seven other source feeds beyond HARO/Connectively.
Can I still use HARO with PRAPI?
Yes — if you are a Connectively subscriber, forward Connectively emails to your PRAPI inbox the same way you would have forwarded HARO emails. PRAPI scores each query against every brand in your portfolio and drafts a voice-validated pitch.
Try PRAPI for 14 days.
Every plan starts with a 14-day trial — Solo ($49/mo, 1 brand), Operator ($149/mo, up to 5 brands), or Intel ($249/mo, up to 10 brands). No card up front.